If a designer emphasizes repetition of shapes, lines, or colors to create a cohesive look, which principle is being used?

If a designer emphasizes repetition of shapes, lines, or colors to create a cohesive look, which principle is being used?

• A. Balance
• B. Hierarchy
• C. Repetition
• D. Alignment

Answer: (C)

Repetition is the principle at work when a designer uses the same shapes, lines, or colors throughout a layout to create a unified, cohesive feel. Repeating these elements builds rhythm and consistency, so the viewer recognizes related parts of the design and moves through it smoothly. By repeating motifs like a specific shape, a line weight, or a color family, the composition appears intentional and organized. Balance, hierarchy, and alignment influence different aspects of a design: balance deals with distributing visual weight to feel stable, hierarchy guides attention to what’s most important, and alignment ensures elements line up cleanly. They don’t describe creating cohesion through repeating motifs, which is why repetition best fits this scenario.

Repetition is the principle at work when a designer uses the same shapes, lines, or colors throughout a layout to create a unified, cohesive feel. Repeating these elements builds rhythm and consistency, so the viewer recognizes related parts of the design and moves through it smoothly. By repeating motifs like a specific shape, a line weight, or a color family, the composition appears intentional and organized.

Balance, hierarchy, and alignment influence different aspects of a design: balance deals with distributing visual weight to feel stable, hierarchy guides attention to what’s most important, and alignment ensures elements line up cleanly. They don’t describe creating cohesion through repeating motifs, which is why repetition best fits this scenario.